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Customer Data Analysis with Machine Learning (podcast recap)

The Thoughtful Entrepreneur features CEOs and founders of 6-9 figure B2B companies. Josh Elledge is the CEO of, which provides step-by-step tools, coaching, and PR hacks for entrepreneurs. Check out Josh on LinkedIn here.

In this episode, Gaurav discussed how helps power the company's growth through artificial intelligence and data analysis.

Gaurav also explores his background and origin story. He's gone from developing video games to programming and platform building. Focusing on improving customer experience and value, Gaurav and Saumya launched amid the world pandemic, COVID-19.

Gaurav also clarifies the true definition of an A.I. driven software, "if it involves machine learning and teaches itself how to improve using neural pathways, it's truly artificial intelligence."


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Our AI predicts customer behavior with greater than 90% accuracy. How do we know? We test and measure the performance of our models regularly, in a variety of ways. Model training test accuracy - 94

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