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A Pioneer of Customer Intelligence and Industry Impacter: Growth Stories Podcast

Updated: Aug 30, 2022


Hold on to your hats, folks: Mary Poppen is on the Growth Stories podcast! Mary is a trailblazer in our industry and we couldn't be more thrilled to have her on our team as our Chief Strategy and Customer Officer.


In this episode, Mary shares about her career journey, and overcoming imposter syndrome while being one of very few female executives working in tech startups.


Mary brings so much insight and clarity to our industry that she even recently published a book, Goodbye Churn, Hello, Growth! Harness the Power of Customer Intelligence: Your guide to creating a customer-centric company through data. Right now, we are offering a free copy of the book if you sign up for a demo to see involve.ai in action!


Mary knew one day we'd be able to predict what the key drivers for upsell, churn, and expansion would be, and she was right! Now, she's telling other CCOs and CROs, "you've got an incredible opportunity to create contagious enthusiasm between both your customer and your employees because they're both seeing results, and they're both having an impact. Why wait?"


Catch the full episode on your favorite platform, and be sure to subscribe to the Growth Stories podcast for other inspiring interviews with industry leaders.


Before joining involve.ai, Mary Poppen was Glint's Chief Customer Officer at LinkedIn. Mary was responsible for driving and scaling the company's ability to delight customers. Prior to that, Mary was the Chief Customer Officer for SAP's Global Cloud business and Chief Customer Officer for SuccessFactors. With over two decades of experience in customer success, business consulting, and executive leadership, Mary frequently speaks at global events and has authored several publications in this space.


She's a proud wife and mother of two boys, holds a Master's Degree in Industrial/Organizational Psychology, loves to travel and exercise, and she's passionate about Customer Intelligence and developing the next generation of CS/CX leaders!


involve.ai is an early warning system, like a credit score for revenue retention, that gives teams complete visibility into all their customers, allowing them to drive more revenue through smarter renewals and upsells. With the most up-to-date data, recommendations for action & collaboration across the customer journey, teams can proactively deliver an amazing customer experience.










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Our AI predicts customer behavior with greater than 90% accuracy. How do we know? We test and measure the performance of our models regularly, in a variety of ways. Model training test accuracy - 94

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